Know what your product actually does today.
Your product changes faster than your sales decks. Parity tracks what shipped, slipped, or got cut, and rewrites every asset that's now wrong, before a rep pitches it.
For revenue and product-marketing teams at Series B to D.
The day a feature gets cut.
Engineering descopes SSO export on Thursday. Nobody tells the revenue team. On Monday a rep demos it, promises it in the contract, and the deal stalls in security review. The reason was sitting in a Linear ticket that no one on the revenue side will ever read. Multiply that across every roadmap change, every quarter, every rep.
From a roadmap change to a sales rep, in plain language.
Three steps, run automatically on every change. You stay in control: Parity proposes the rewrites, a human approves before anything reaches a customer-facing asset.
It watches the roadmap.
Parity connects to Linear, Jira, and Productboard and notices the moment a feature ships, slips, or gets cut, including the changes that never make it into a release note.
- Reads status, scope, and timing changes, not just shipped features.
- Knows the difference between a delay, a descope, and a rename.
- No new process for product: it reads the tools they already use.
It finds every asset that's now wrong.
Parity finds every deck, battlecard, and one-pager that mentions the feature, then rewrites the affected lines into language a rep can use, with the old version struck through.
- Searches the assets you already keep in Highspot, Seismic, Drive, or Notion.
- Rewrites the claim, it doesn't just flag the file and leave you to find the line.
- You approve the rewrite before it replaces anything.
It tells the people who need to know.
The update lands in the channel your team watches, written for a seller, and attached to the right CRM opportunity, so the next call starts from what's true.
- Routes by who owns the asset and who's in deals that depend on it.
- Plain-English summary, with a link to every changed asset.
- Writes the note onto the matching CRM opportunity, not just a broadcast.
One record of what's true right now.
A plain register of every revenue-facing asset: what it claims about the product, and whether that claim is still true today. Checked against the live roadmap, so it never quietly goes out of date.
| Asset | Status | References | Last verified |
|---|---|---|---|
| Enterprise battlecard | current | SSO, API limits | 2026-06-24 14:02 |
| Q2 sales deck | stale | SSO export | 2026-05-08 09:41 |
| "Why us" one-pager | flagged | descoped SKU | 2026-04-19 16:20 |
| Security questionnaire | current | SOC 2, retention | 2026-06-25 08:15 |
| Onboarding email seq. | stale | SCIM provisioning | 2026-03-30 11:07 |
example register · status is checked against the live roadmap, not a calendar reminder
Owned by revenue, not buried in the product backlog.
The messaging in market is theirs to defend. Parity makes sure it matches what shipped.
No more deals stalling because a rep promised a feature that quietly got cut.
The team that keeps collateral current, without re-auditing every deck by hand each quarter.
The plumbing between product tools and revenue tools, finally owned by one system.
Every self-updating tool watches your competitors. Parity watches you.
Crayon, Klue, and the newer self-updating-battlecard tools refresh your collateral when a competitor moves. Not one of them watches your own roadmap, so the feature you cut last week is still in every deck.
| Capability | Parity | Crayon | Klue | SignalLabs | LaunchNotes | Spekit |
|---|---|---|---|---|---|---|
| Detects a feature change or descope from your roadmap | ✓ | – | – | – | ~ | – |
| Finds every deck and battlecard that references it | ✓ | ~ | ~ | ~ | – | ~ |
| Rewrites the change into plain sales language | ✓ | ✓ | ✓ | ✓ | ~ | – |
| Routes the update to the revenue channel and CRM | ✓ | ✓ | ✓ | ✓ | ~ | ~ |
| Flags stale collateral automatically | ✓ | ~ | ~ | ~ | – | ✓ |
| Built for the CMO / CRO, not the product team | ✓ | ✓ | ✓ | ✓ | – | ✓ |
✓ does it · ~ partly · – doesn't · the enablement incumbents (Highspot, Seismic, Productboard, Clari) sit one layer away and aren't built for this
Revenue should never sell a feature that got cut. It keeps happening because the truth about a product lives in engineering tools, and the people who sell it live somewhere else entirely.
Parity is the layer in between. Product keeps shipping the way it always has. Revenue gets the change, in their language, in time to use it.
Parity reads your roadmap and assets. It proposes changes; a human approves before anything is rewritten.
It respects the access rules of every tool it connects to. People only see what they already could.
Built for SOC 2 from day one. Your roadmap and collateral never train a model anyone else uses.
Keep your message in parity with your product.
We're onboarding ten design partners for Q4 2026. Tell us where your product-to-messaging gap hurts most and we'll reach out.